May 23, 2020
VIDEO: Happy Hour in the SLH
A virtual happy hour of Santa Lucia Highlands producers- including a behind the scenes look at making wine at ROAR.
Welcome to the ROAR Wines blog! Here, you'll find the latest updates, behind-the-scenes stories, and a closer look at everything happening at ROAR. Although we launched the blog in April 2025, we’re actively adding past highlights and new content, so be sure to check back often for the latest.
A virtual happy hour of Santa Lucia Highlands producers- including a behind the scenes look at making wine at ROAR.
Discover how a secret vineyard visit between childhood friends led to one of the most iconic sites in the Santa Lucia Highlands.
Step inside the ROAR winery and see how thoughtfully designed tanks, and a touch of French concrete, shape the texture and character of our wines.
Named for the matriarch of our family, Rosella’s Vineyard is where ROAR began, and where our roots, home, and heart still grow.
After years of making wine in San Francisco, we brought production home to Castroville in 2018. Just minutes from our estate vineyards, our new state-of-the-art facility gives us the flexibility and control to take our winemaking to the next level.
Perched high above the fog line, Sierra Mar is our crown jewel: rugged, remote, and now producing some of our most powerful, spice-driven wines.
Crafted with precision and rooted in heritage, Soberanes Vineyard showcases the nuance that sets it apart from its legendary neighbor.