February 01, 2023
Detail Makes the Difference
“Quality starts in the vineyard, and our work there is paramount in crafting exceptional wines,” says Gary...
Welcome to the ROAR Wines blog! Here, you'll find the latest updates, behind-the-scenes stories, and a closer look at everything happening at ROAR. Although we launched the blog in April 2025, we’re actively adding past highlights and new content, so be sure to check back often for the latest.
“Quality starts in the vineyard, and our work there is paramount in crafting exceptional wines,” says Gary...
When wildfire smoke threatened our 2020 vintage, we turned adversity into opportunity with our first Pinot Noir from the famed Clos Pepe Vineyard.
From marine biology to Monterey Pinot, our winemaker Scott Shapley’s unexpected path led him around the world and back home to ROAR.
What began with Gary Franscioni’s vision to farm world-class Pinot Noir in the Santa Lucia Highlands has grown into a multigenerational family effort. In this interview, Adam and Nick Franscioni reflect on their commitment to farming, winemaking, and carrying the family legacy forward.
From soil to cellar, we craft wines that reflect the character of each vineyard and the growing season behind it. Explore how clone selection, co-fermentation, and vintage variation shaped our 2019 releases.
Our 9,000-pound French concrete tank brings another dimension in adding depth, texture, and purity to our Pinot Noir.
A virtual happy hour of Santa Lucia Highlands producers- including a behind the scenes look at making wine at ROAR.
Discover how a secret vineyard visit between childhood friends led to one of the most iconic sites in the Santa Lucia Highlands.
Step inside the ROAR winery and see how thoughtfully designed tanks, and a touch of French concrete, shape the texture and character of our wines.